Why A UK Digital Marketing Agency Uses Ranktracker to Boost Their Clients SEO

Intro

At WHR Marketing, we put great importance on SEO and digital marketing. We recently had a client who had difficulty with SEO.

We always emphasise that as a local business, it’s important to use a keyword that enables you to track local search terms from any national keyword database. For this particular client, we used Ranktracker, which allowed us to research and track ranking information from any location in the world.

Ranktracker is a tool utilised to help businesses find keywords and monitor their performance against their competitors. Also, using Ranktracker is much more efficient than other options such as Search Console and Google Analytics. In this post, we will explore how we used Ranktracker to help our clients and how it can be practical for businesses of all sizes.

What is the Ranktracker Tool?

Ranktracker is an all-in-one platform that has various tools in it, enabling us to do the following in one place:

• Track search engine tracking
• Analyse the competition
• Research keywords

While it has many of the features we need to boost our client’s SEO efforts, it also does an amazing job of making it simple to navigate through them all.

There are over twenty keyword research tools incorporated that equates to a powerful tool—Search Console, Related Search, Autocomplete, Google Keyword Planner, Competitive Research, Google Analytics, Domain Research, and more.

These keyword sources are built-in, which helped us get the most out of our keyword research process.

By using the scheduling feature, we can automate specific tasks in our workspace. For example, we can set the tool to systematically check keyword places at a certain time of the day. Therefore, our client doesn’t need to sit at their computer and manually check their rankings all the time.

If there are alterations in keyword positions, we will receive a notification via email. That allowed us to act quickly and update the affected pages if needed.

After several uses, we can say that Ranktracker is one of the best all-in-one solution for competition analysis, keyword research, and tracking our client’s research rankings.

While the list of its features is extensive, its simple-to-use layout and amazing user experience make it possible for our SEO team to use it efficiently.

How We Use Ranktracker

Ranktracker is one of the few stress-free and simple to use tools in this category. There are other options you’ll find, but they often confuse the user more than they should. On the other hand, this has a simple-to-use interface, and all the features are well explained, and even a newbie can get a hold of it in a short space of time.

Let’s take a closer look at some features that make this worth the money, effort, and time you put in.

Rank Tracker

Learn more about: Rank Tracker

With the help of Ranktracker, you can easily see the ups and downs of your keywords, helping you realize what more you need to do on a specific keyword. The platform is simple-to-use and lets you see the rank changes over time, like most other new rank-tracking tools.

Keyword Finder

Learn more about: Keyword Finder

Did you know that you can also find keywords that will help you strengthen the traffic on your site? You simply need to enter the phrases around which your content revolves, and the platform will effortlessly give you the important keywords that will be relevant to you.

SERP Checker

Learn more about: SERP Checker

You can also check how your SERP look according to a specific keyword and get the analysis for each of them. You’ll know what the top rankers are currently doing to reach you and what you are currently missing out on. That detailed analysis helps in offering you points, which can be useful to boost your website’s performance.

Web Audit

Learn more about: Web Audit

Understanding everything about your website is crucial. From the elements that aren’t working to the number of backlinks and the number of monthly visitors, and organic keywords – your technical SEO is essential.

You need to optimize your technical elements for improvement. It’s important that you understand this reality before you go further with your website.

Backlink Checker

Learn more about: Backlink Checker

How cool would it be if you could spy on your competitor’s backlinks with a single, simple search? With the Backlink Checker, you can see all the linking pages with in-depth data for each link. This tool is a vital part of any SEO campaign and could help you boost your ranking and visibility on search engines.

Backlink Monitor

Learn more about: Backlink Monitor

This feature lets you identify who is linking to your website and see crucial details of each backlink you win or lose. That includes the websites that are linked to you and their current domain rating.

It can also offer deeper analysis on a backlink, like the specific anchor text, the domain, the page the link is on, and much more.

SEO Checklist

Learn more about: SEO Checklist

Even if you’re a total newbie and do not know where to begin, the tool’s SEO Checklist feature helps you by providing all the needed tasks you must do to accomplish a better SEO strategy.

It pinpoints all the needed steps you can take to impress Google and other search engines, as well as your users, from setting up Search Console and Google Analytics and picking the ideal strategy.

Free SERP Simulator

Learn more about: Free SERP Simulator

The tool’s free SERP simulator is made to allow website owners to see detailed information of search results as they are typed, such as meta description, URL, and title tag. Nonetheless, that is not the only thing that they have in store for you to improve your on-page SEO efforts.

In fact, the SERP simulator also comes with a few extra functions, which will enable you to optimize meta tags. Amazing, right?

What Makes Us Love Ranktracker?

There’s no doubt that Ranktracker is a unique product on the market. The complexity of its features might seem overwhelming, but the ease of the tool is ideal for those without any website experience.

Also, the information is in a simple-to-understand format. Compared to other tools, you are told precisely what you need to do to change things.

On top of that, Ranktracker has the added benefit that it has plenty of information within a single dashboard. Other similar products do not have the complexity that Ranktracker does. The tools also offer details relevant to running a website and making it rank.

Most SEO trackers have a reputation for being costly. But Ranktracker is certainly not in that group. It’s one of the most cost-efficient options our digital marketing team has used.

Top 4 Benefits of Using Ranktracker for SEO

1. One of the main benefits of using Ranktracker for SEO is its ability to provide accurate and real-time data on keyword performance. By tracking keyword rankings on various search engines, such as Google, Bing, and Yahoo, businesses can gain a clear understanding of how their website is performing in terms of search visibility and online visibility. This allows them to make informed decisions on how to optimize their website and content to improve their search rankings.
2. Another benefit of using Ranktracker is its ability to research and analyze competitors. By identifying the keywords that are driving traffic to a competitor's website, businesses can gain valuable insights into what they should be targeting in their own SEO efforts. Additionally, Ranktracker also provides a detailed analysis of each competitor's backlinks, allowing businesses to identify opportunities for building valuable backlinks of their own.
3. In addition to these benefits, Ranktracker also includes a variety of tools for conducting keyword research. These tools include a keyword finder, SERP checker, and web audit. The keyword finder allows businesses to identify the most relevant keywords for their website, while the SERP checker provides a detailed analysis of the search engine results page for a specific keyword. The web audit tool allows businesses to understand everything about their website, including its technical elements and the number of backlinks and monthly visitors.
4. Furthermore, Ranktracker also has a feature called “scheduling feature” which enables businesses to automate specific tasks in their workspace. For example, they can set the tool to check keyword positions at a certain time of the day, and if there are any changes in keyword positions, businesses will receive a notification via email. This allows them to act quickly and update the affected pages if necessary.

Ranktracker offers a comprehensive and user-friendly platform for businesses to track their SEO progress, analyze competitors, conduct keyword research and audit their website. By using Ranktracker, businesses can gain valuable insights and make necessary changes to improve their online visibility and search rankings.

Final Thoughts

Overall, Ranktracker is a crucial tool that we’ve used to improve our client’s website performance on the Google search engine. With some time, you can also boost your site’s rank on search enquiries, pulling in more applicable traffic and refining your sales.

It’s a great tool that lets administrators and website owners know and enhance their SEO score and obtain more site visitors. The platform’s main appeal is its capability to track a site’s ranking. The software also offers competitor analysis, keyword research, and SEO reports. Adding a high quality blog to it’s repertoire makes it easy to see why we rate Ranktracker so highly.

WHR Marketing think Ranktracker is the ideal software for tracking your site’s ranking on search engines. Ranktracker let’s you track your website efficiently and effectively at a truly affordable price.