• Web Development & Mobile Optimization

Tips for Making Your Website Mobile-Friendly in 2024

  • Felix Rose-Collins
  • 6 min read
Tips for Making Your Website Mobile-Friendly in 2024

Intro

The importance of mobile optimization for websites is growing as we approach 2024. Over 60% of all internet traffic is already coming from mobile devices, and that percentage will only rise in the years to come. Website optimization for mobile devices is now an absolute must.

A striking example of a well-designed and optimized website is the home page of the Dissertation Team site. This service will help you write a dissertation on any topic. So, their website is built and filled with content in such a way as to rank in the first search results and have a high conversion rate. Find out further how to make your website more user-friendly and successful in 2024.

How to make websites work better on phones?

Starting with the most basic and progressing to more advanced topics, we will cover all the essentials of making a mobile-friendly website in the parts that follow.

If you want your website to rank well across all devices (and be preferred by Google's mobile-first index), you should adopt as many of these strategies as you can.

1. Make the Switch to a Responsive Design

By 2024, responsive design will have become standard. Considering the wide variety of devices available, it is crucial to have a design that can adjust to multiple screen sizes. Your website will automatically adapt its layout to match the screen of the device it is being viewed on if it has a responsive design. That way, those using desktop computers, laptops, tablets, and smartphones will all be able to enjoy your site's stunning design.

2. Prioritize Mobile Users

In 2024, prioritizing mobile device design should be at the top of the list. In other words, you should prioritize mobile devices when making your website's design decisions before moving on to desktops and other devices. Prioritizing mobile devices allows you to tailor your website to the smaller screen size and lower processing power of tablets and smartphones.

3. Get Your Images Optimized

Websites with slow-loading images struggle to compete with those that have plenty of images, which is especially problematic for mobile users. Reducing the file size of your photographs without compromising quality is essential for mobile device optimization. A picture compression program, such as Adobe Photoshop or one found online, may do this.

4. Use Pop-Ups Less Often

Even more so on mobile devices, pop-ups are a major annoyance on desktop computers. When they fill the whole screen, visitors may have trouble navigating your site. Reduce or do away with pop-ups completely to make your site mobile-friendly.

5. Use fonts that are easy on mobile devices.

Even if a font looks great on a desktop computer, it may not translate well on a mobile device. Make sure that the typefaces you use for your website are legible on tiny screens. Because they are legible even in smaller sizes, sans-serif fonts are often a decent choice for mobile devices.

6. Make Your Website Load Faster

When it comes to mobile devices, loading speed is paramount. Your website's search engine ranking can take a hit if users experience slow loading times, which in turn increases bounce rates. As shown before, reducing the use of big files and compressing photos will enhance your website's loading time. A content delivery network (CDN) is another tool you may use to make your website load faster.

7. Make Menus and Buttons Easy to Touch

It is critical to provide buttons and menus that are simple to operate with touch since mobile devices employ touch displays. Make the buttons bigger and give them enough space so that people can't unintentionally hit the incorrect one. Avoid using drop-down menus if you can help it; they may be a pain to use on mobile devices. Also, make sure your menus are touch-friendly.

8. Make Crucial Content Your Top Priority

Since mobile devices' displays are smaller, you should highlight your site's most crucial material. Prioritize the placement and ease of access to your most critical material. Users will be more engaged and less likely to leave your website because of irritation if you do this.

9. Make sure Your Website Works on All Devices

Last but not least, make sure your website displays and functions properly on all devices by testing it on many devices. Various screen sizes and resolutions, in addition to Android and iOS devices, should be tested before releasing your website to the public. By doing so, you may check whether your website is mobile-friendly and fix any problems you find.

While you work to make your website mobile-friendly, there are a few more considerations to bear in mind. One is to do your best to make your website accessible to people with various types of impairments. While you work to make your website mobile-friendly, there are a few more considerations to bear in mind. One is to do your best to make your website accessible to people with various types of impairments. If you want to make sure that screen readers and other assistive devices can use your website, you may follow the Web Content Accessibility Guidelines (WCAG) or use a WCAG compliance checker.

Verifying that your website is compatible with voice search is another critical factor to think about. Voice search has become more popular due to the proliferation of virtual assistants such as Alexa and Siri. The use of natural language and long-tail keywords, together with the provision of clear and succinct responses to frequently asked inquiries, will help your website rank higher in voice search results.

Lastly, it is essential to have a current knowledge of the most recent developments in mobile website optimization, both in terms of trends and technology. Because of this, it is necessary to keep an eye on developing technologies such as progressive web applications (PWAs) and AMP (accelerated mobile pages) and to modify your website by these developments.

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When it comes to optimizing your website for mobile devices in the year 2024, the use of video content is an additional crucial issue to take into consideration. Videos have the potential to be an excellent medium for efficiently communicating your message and engaging your audience. On the other hand, it is essential to make certain that your films are suited for mobile computing devices.

5 Ways to Make Your Website Mobile-Friendly in 2023

Here are some things to keep in mind when you're making films for mobile devices:

  • Use the correct video format. Video in MP4 format is ideal for mobile devices, so be sure to use it. For the most part, mobile devices can read and write files in this format, and it strikes a decent compromise between the two.
  • Compress your videos. You may speed up your website's loading time by compressing your videos. Videos, like photos, can be huge. One way to decrease the file size of your films without compromising quality is to compress them.
  • Take advantage of closed captions. People who are deaf or hard of hearing may find closed captions useful while watching videos. Also, they may make your site more search-engine friendly and accessible.
  • Refine the thumbnails for your videos. Users will first see thumbnails as they browse your movie library. For optimal viewing on mobile devices, ensure that your thumbnails are crisp, attractive, and mobile-friendly.
  • Optimize your video thumbnails. The integration of social media into your mobile site optimization strategy is another critical factor to consider. The number of people using social media on mobile devices is growing, and if you want more people to visit your site, you should optimize it for social media.

Think about these things to make your website social media optimized:

  • To facilitate the sharing of your material on consumers' chosen social media platforms, consider including social media sharing buttons on your site.
  • Make your material more social media friendly: Use headlines and graphics that are optimized for social media to make your material more shareable.
  • Advertise on social media sites: Advertising on social media sites is a terrific method to get people to visit your website.

Sum up

Our world is now mobile-first. You should give serious thought to how your website displays and functions on mobile devices, since they are more often used than desktop computers by internet users. In order to avoid search engine penalties, it is crucial to optimize your site for mobile devices while maintaining good performance.

Using WordPress makes it much simpler to optimize your site for mobile devices. You may do a lot by using responsive design and making use of the correct plugins and themes. When you add in resources like Google's Mobile-Friendly Test, it becomes much easier to build a site that looks great on mobile devices.

It is essential to ensure that your website is optimized for mobile devices in the year 2024. The majority of website visitors now access the web via mobile devices, thus it's crucial that your site be mobile-friendly. Websites may be made mobile-friendly and user-friendly by adhering to the aforementioned guidelines.

Felix Rose-Collins

Felix Rose-Collins

Ranktracker's CEO/CMO & Co-founder

Felix Rose-Collins is the Co-founder and CEO/CMO of Ranktracker. With over 15 years of SEO experience, he has single-handedly scaled the Ranktracker site to over 500,000 monthly visits, with 390,000 of these stemming from organic searches each month.

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