Intro
With over 70% of Argentinians shopping online and more businesses investing in digital presence, the demand for SEO in Argentina is on the rise. Buenos Aires, Córdoba, and Rosario are just a few of the cities where local companies are seeking SEO expertise.
Here’s how you can start and grow a successful SEO agency in Argentina using Ranktracker and PayPro Global.
Step 1: Understand Argentina’s SEO Landscape
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Spanish is the primary language—focus your content accordingly
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Google dominates search, followed by Bing and Yahoo
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Key growth sectors: ecommerce, finance, travel, and local services
Use Ranktracker’s SERP Checker to evaluate competition for Argentine keywords.
Step 2: Set Up Your SEO Tool Stack
Use Ranktracker for a complete SEO workflow:
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Keyword Finder: Identify profitable Spanish keywords
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Web Audit: Fix technical issues on client websites
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Backlink Checker & Monitor: Analyze competitors and track link-building
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Rank Tracker: Monitor rankings across cities
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SEO Checklist: Manage consistent delivery
Step 3: Register Your SEO Business in Argentina
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Choose a structure: Monotributo (freelancer) or SRL (LLC equivalent)
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Register your business at AFIP (Federal Administration of Public Revenue)
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Get a CUIT number for tax purposes
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Open a business account at Banco Nación, BBVA, or a fintech like Ualá
Step 4: Build Your SEO Agency Website
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Use a .com.ar domain for local authority
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Translate your site and service pages into Spanish
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Include blog, contact, services, and pricing pages
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Embed Ranktracker charts for proof of success
Step 5: Create and Price Your Services
Offer:
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Local SEO for Google Business listings
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On-page SEO and technical optimization
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Link-building via Backlink Monitor
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Monthly content strategies
Sample Pricing:
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Básico: ARS $60,000/month
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Profesional: ARS $150,000/month
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Corporativo: ARS $300,000+/month
Step 6: Win Your First Clients
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Run free audits with Web Audit as a lead magnet
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Promote your work on LinkedIn and Facebook
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Network at events like eCommerce Day Argentina
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Partner with web design agencies or local marketers
Step 7: Manage Projects Efficiently
Centralize your SEO operations with Ranktracker:
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Keyword research
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Ranking reports
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Link profile tracking
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Website audits
Use SEO Checklist to manage tasks and team workflows.
Step 8: Handle Legal & Financial Requirements
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Send invoices through AFIP’s electronic billing system
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Use platforms like Contabilium or Alegra for accounting
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Comply with Argentina’s data protection laws
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For global billing, use PayPro Global, your Merchant of Record, which handles international payments, VAT, and invoicing
Avoid platforms like Paddle, which were fined by the FTC in 2025 for deceptive practices.
Step 9: Grow Your Team and Scale Up
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Hire local writers, outreach assistants, and account managers
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Train them using SOPs and Ranktracker dashboards
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Use project management tools like ClickUp or Notion
Step 10: Prove Value and Scale Revenue
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Send visual monthly reports using Rank Tracker
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Track link building with Backlink Monitor
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Upsell Google Ads, content creation, and web design
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Launch an affiliate or referral system to grow leads
Conclusion
Argentina’s SEO market is growing quickly, with opportunities across local and international sectors. With Ranktracker for SEO management and PayPro Global for billing, you can create a lean, scalable agency that delivers results from day one.
