Effectual Ways To Get More 5-Star Google Reviews And Ratings

Intro

What does it take a business to run?

Credibility and Trust.

Running a business is not for the faint at heart’s job. As per the research by Investopedia, nearly 45% of businesses or start-ups fail during the first five years of their lifetime.

Scary. Right? The question is, what can you do to not fall into that 45 % of businesses? The easiest answer is to establish trust in the industry and your target audience. And, when such is the case, what else is more reliable than Google reviews?

And over the past few years to avoid failure many businesses have started to embed Google review widget on websites. A 5-star Google review on website has helped them to bag social proof for their businesses.

But here’s the thing. How to get more 5-star Google reviews for your business?

Fret not. In this blog we are going to answer the same question, follow along to know some easy yet effective ways you can fetch good reviews, we will also analyze great reviews platforms to consider and finally why embed Google business reviews on websites.

Fruitful Ways To Get 5-Star Google Reviews:

The internet has essentially changed the way businesses operate themselves. If businesses want to get themselves on top of the SERP, they have to be active on Google Reviews. Have a look at the effective ways to bag Google reviews for your business.

1. Provide Excellent Customer Service

Providing excellent customer service is the best way to make sure you get 5-star Google reviews for your business.

Therefore the first and foremost step to getting 5-star Google reviews is to provide excellent customer service. Your customers will not leave positive reviews if they are not satisfied with your service. It is crucial to ensure that your customer service is top-notch.

Before your marketing strategies, your focus should be on training your staff to be polite, helpful, and responsive to customer queries and concerns. Make sure that your customers feel valued and appreciated. When you provide exceptional customer service, your customers will be more likely to leave positive reviews.

2. Choose The Right Time To Strike

Timing matters in comedy and business. While you are pondering over the idea to ask your customers for a 5-star Google review, you have to check whether they are at the right place in the sales funnel.

For example, if you are asking for Google reviews while your target customers are in consideration, they are not going to leave a Google review for your business. The best time to ask for a Google review from your customers is right when they have purchased the product.

Chances are they have loved the product and they might also write a review in the ecstasy of receiving the product.

However, this path will have hurdles. Your customers can also forget about leaving any reviews. When such is the case, you can send follow-up emails to remind them.

3. Create Easy Pathways To Leave A Google Reviews

Reviews does not come easy. And there are chances your customers might be reluctant to leave reviews for you because of the efforts involved.

As a business owner who is looking for getting more Google reviews for your business, you need to make the review-leaving process easier for your customers. For this, you can send them a link to redirect them to the Google review page. You can also create an instructional video that will navigate through the process. This makes it easier for people to leave reviews for your business and cut short the time of sending them reminders repetitively.

4. Address The Negative Reviews And Work On Them

Responding to negative reviews politely and practically is the only way you can get through to the heart of your target customers. When you respond to reviews that are not written in your favor, it shows you are active, engaged, and caring toward your customers'.

Recent research by Marketing Charts has shown that 7 in 10 survey respondents indicated that a brand’s response to an online consumer review changes their perception of a brand.

Not only has a positive attitude towards negative comments helped you stand in a better light,

But also it shows that you are willing to resolve the issue.

5. Display 5-star Google Reviews On Website

As a business, you should know that showing is seeking. If you showcase the positivity around your business, you receive positivity for your business.

With that in mind, you can embed a Google Review widget on your website to showcase all the 5-star Google reviews you have received in the past.

Google reviews on your website are a great way to showcase your positive feedback. This will not only help to build trust with potential customers but also provides social proof of your business's quality. To make this process simpler, you have to choose a social media aggregator tool that is easy to use and helps you in customizing your feed. A well-customized Google review widget will provide you with user enhancement.

You can display your reviews on your homepage or create a separate page for reviews. Make sure that your reviews are easy to read and visually appealing. Believe it or not, this simple addition to your website will fetch more Google reviews for your business.

6. Remain Compliant With Google Reviews Best Practices

Google reviews are the secret sauce that lets the customers decide whether your is worth their time and money or not. Google knows his audience trusts him. This is why Google respects honesty. Google goes to great lengths to make sure the reviews you are getting are honest and real. In fact, if Google senses your malicious intent, it can also block your Google My Business page for a few weeks.

Have a look at a few things that you can do to avoid any malfunctions with your Google My Business page:

• Don’t Pay For Reviews: This is one one the most important not to do while you are asking for reviews. Paying for reviews might look like they are going to fetch numerous Google reviews in less time, but remember that Google can smell this fishiness from miles away.
• Don’t Fetch Fake Reviews: Many of the so-called marketers will tell you there is no wrong with a few fake reviews. Such practices will lose the credibility you have earned with your hard work. Your customers want to know your real deal, not a made-up story. Therefore, it is suggested to stay honest from the start and look for honest reviews.

No matter how difficult marketing gets, in order to become SEO-friendly and relevant in the industry you should remain honest with Google Reviews platform.

Review Platforms to Consider While In Business:

Reviews are congruent to a hike in conversion rate. And we know you would not want to be limited to just one review platform. There are many review platforms that you can use as per your industry niche. Here are some of the best review platforms that you need to consider.

1. Google Reviews

Google reviews as a platform is one of the most popular and reliable sources for customers as well as business owners.

The majority of consumers are likely to visit Google Reviews prior to visiting a business. And hence it can be a game changer for your business, making it the perfect reason to showcase 5-star Google Reviews on your website.

The best part about Google reviews is that they can be used in any industry. Whether you are a restaurant business owner or have an apparel business you can use Google reviews for your business. Besides it also helps the business to get an SEO boost in SERP.

2. Facebook Reviews

Facebook has billions of users. Because of its immense reach and popularity, Facebook is already a marketing tool for businesses. But there is more to it. While you are in the business, you should also consider Facebook reviews as a review platform.

Facebook reviews are also known as Facebook Recommendations. With the growing popularity of online shopping, Facebook reviews have become a great place to check the authenticity of any product or service. Since social media is designed to seem friendly, people often go to Facebook looking for recommendations for their next purchase. This makes Facebook reviews a great review platform.

3. Yelp Reviews

Yelp is one of the best review platforms in the industry. It emerged around 2004. And it immediately became the favorite of the masses. The founder of Yelp knew that local customers’ opinion matters in the success of any local business.

It is yet another great review platform that has helped local businesses to mark their presence among their target customers. Yelp is the perfect example of word-of-mouth becoming digital. Whether you are a restaurant business owner or a dentist, if you are on Yelp, your customer will find their way to you.

4. Airbnb Reviews

When it comes to accommodation, the one platform which is trustable to many travelers and wanderers is Airbnb. Airbnb stands for Air Bed and Breakfast. And looking for all these necessary comforts, travelers look for Airbnb reviews.

Since Airbnb is cheaper than hotels, Airbnb has a good amount of popularity.

Over time Airbnb reviews have helped property owners to improve the reputation of their properties and services. As a property owner looking for your business to see heights, Airbnb is a great platform to be aware about.

Advantages Of Embedding Customer Reviews On a Website:

A recent study by Exploding Topics has revealed that 93% of users say online reviews had an impact on their buying decisions. This gives you a huge scope and needs to embed customer reviews especially the Google review widget on the website. At the same time, showcasing customer reviews on websites can open a lot of doors of opportunity for you. Have a look at the benefits to know more about it.

1. Boosts Conversion Rates:

Let's admit, we all want to get our conversion rates higher. But how to achieve your goals faster?

The easiest way is to embed a Google review widget on the website.

Displaying positive Google reviews on your website can increase trust and credibility with potential customers. People tend to trust reviews from platforms like Google, so showcasing these reviews on your website can help to build trust with potential and get your conversion rates higher.

2. Customer Satisfaction And Become An Active Brand:

Once you embed Google Reviews on your website, you can gain valuable insights into customer satisfaction. You can use these insights to identify areas for improvement and to provide better products and services to your customers.

Later on, you can also embed a Google review widget about all the shortcomings your customers have faced, and based on that you can highlight the changes you have made in your business.

This will help the customers to know that you are an active brand.

3. Increase in Website Engagement:

As a business owner, you must be looking for methods to increase website engagement.

Believe it or not, embedding a Google Reviews widget on your website can also increase engagement with your customers.

Through your Google review widget, your potential customers will read the reviews, and interact with your business directly on your website. This can help to build a sense of community and engagement around your brand and your website.

In A Nutshell,

Getting 5-star Google reviews for your business is not rocket science, but it does require effort and attention to detail. By providing excellent customer service, and embedding a Google review widget on your website, you can build a strong Google review profile that will help to attract new customers and improve your online reputation.

Moreover, while you are on the path to fetching more reviews from your customers, you should not adopt any kind of malicious tricks such as incentivizing your customers to leave Google reviews for you.

We have mentioned the best methods you can adopt to receive 5-star Google reviews for websites. So go ahead and use these tricks to get more reviews and see your business grow.