
Intro
If you’re looking for an SEO tool to track rankings & help boost organic performance (but Ahrefs isn’t quite right), then you’re in the right place. Let’s jump straight in.
Rank tracking is not a strength of Ahrefs
Ahrefs is a popular SEO tool, and there’s a good reason for it. They have an impressive range of SEO features including rank tracking, competitor analysis, backlink monitoring & a whole lot more.
That being said, it’s not the ideal tool for rank tracking. Here’s why:
- Their rank tracker only updates every 7 days on the entry level plans
- It’s quite expensive, which is prohibitive for smaller budgets
- There is limited customization in reports, and they cannot be white labeled
If rank tracking is your primary need, there are other tools which may be a better fit for a cheaper price.
Criteria for alternatives
In this article we’re not just looking at general Ahrefs alternatives, but specifically those that are better for rank tracking.
In addition though, we’re also not just looking at rank tracking tools. In order to be a viable alternative to Ahrefs, any potential solution must also offer at least some other features like keyword research & site auditing.
So, to summarize, we’re looking for tools that:
- Offer a great rank tracking feature
- Also offer additional SEO features beyond only rank tracking
- Are either cheaper, or offer even more features for a similar price
Here’s 5 options to check out.
#1. Ranktracker
Check Ranktracker
Ranktracker is a suite of SEO tools to help you get the SEO insights you need to rank higher & drive traffic to your site.
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The rank tracking tool
Ranktracker offers everything you need for effective position tracking & reporting.
- Mobile & desktop rankings
- Competitor tracking
- Multiple languages supported
- Google, Bing, Yahoo and Yandex rankings
- White label reports
The UI is simple to use & helpful whether you’re a beginner or an advanced SEO.
The All-in-One Platform for Effective SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
Create a free accountOr Sign in using your credentials
(Source)
Additional SEO features
As well as the rank tracking tool, with Ranktracker, you also get additional tools for:
- Keyword research
- A location-specific SERP checker
- A technical website auditing tool
- A Backlink Checker tool
- Reports, and more
There’s also a handy SEO Tasks feature, which provides some actionable insights that help you get the ball rolling with your SEO campaigns, step by step. Great for beginners.
(Source)
Plans & pricing
Ranktracker’s pricing is based on usage. For 100 daily tracked keywords & all the core features, the starter plan is $18 per month. Get started with a free trial.
#2. SearchAtlas
Check SearchAtlas
SearchAtlas is an all-in-one SEO platform designed to help businesses and agencies improve their search engine visibility through advanced tools for technical SEO auditing, keyword research, backlink analysis, and content optimization. Powered by AI, including a feature-rich assistant called OTTO, it streamlines tasks like content creation, site monitoring, and local SEO management. With features tailored for both individual users and agencies—such as white-label reporting, Google Business Profile optimization, and competitor analysis—SearchAtlas aims to centralize and automate SEO efforts within a single, easy-to-navigate dashboard.
The rank tracking tool
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Real-Time Rank Tracking: Monitors keyword rankings across Google (and sometimes Bing) with daily updates.
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Geo-Targeted Tracking: Tracks keyword positions by specific cities, zip codes, or countries—ideal for local SEO.
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Mobile & Desktop Segmentation: View rankings separately for mobile and desktop search results.
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Competitor Benchmarking: Compare your keyword rankings directly against top competitors.
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SERP Feature Tracking: Identifies when your pages appear in SERP features like featured snippets, local packs, or site links.
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Keyword Grouping: Organize keywords by topic, landing page, or campaign for easier performance analysis.
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Automated Reporting: Generates customizable reports with ranking trends, historical performance, and visuals.
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AI Insights: Offers data-driven suggestions on which keywords to improve based on ranking potential and competition.
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Integration with Other Tools: Syncs with other modules in SearchAtlas (like Content Optimization and Site Audits).
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White-Label Ready: Includes branding options for agencies to present rank tracking data to clients professionally.
Additional SEO Features:
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Technical SEO & Site Audits
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AI-Powered Content Tools
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Backlink Analysis & Link Building
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Local SEO Tools
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Competitor & SERP Analysis
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Automated Reporting & Dashboards
Plans & pricing
SearchAtlas offers three main subscription tiers designed to suit freelancers, agencies, and enterprises. The Starter plan begins at $99/month, supporting up to 5 Google Search Console site projects, 2 user seats, AI-driven content optimization, local SEO heatmaps, Rank Tracker, and Google Business Profile automation. The popular Growth plan is priced at $199/month, increasing capacity to 15 site projects, 3 user seats, and adds site auditing, HARO AI & digital PR outreach, batch analysis, and an SEO recommendation engin. Finally, the Pro plan — aimed at scaling agencies — at $399/month includes unlimited projects, 5 user seats, unlimited keyword rank tracking and AI quotas, unlimited crawls, full dashboard white-labeling, lead-capture widgets, and additional integration. Custom enterprise plans with tailored quotas and API access are also available upon reques. A free trial is provided for new users, making it easy to test the full feature set before committing.
#3. Sitechecker
Check Sitechecker
Sitechecker is an SEO software that provides rank tracking, site auditing / monitoring, and backlink tracking features.
(Source)
Sitechecker’s main strength is combining site monitoring & auditing with rank tracking. It replaces some (but not all) features of Ahrefs at a substantially lower price.
The rank tracking tool
Sitechecker’s rank tracking tool covers all the basics that you would expect like daily ranking updates, tags and filtering. Plus some extra useful ones:
- Tracks Bing, Yahoo and Yandex as well as Google
- Local rank tracking
- Google Analytics & Search Console integration
- Competitor tracking
- Annotations for noting updates that may affect performance
You can also get a very helpful SERP overview, showing position histories for competitors you select. Handy for taking a look at historical movements for your target keywords.
The All-in-One Platform for Effective SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
Create a free accountOr Sign in using your credentials
White label ranking reports are also available.
Additional SEO features
Other than rank tracking, Sitechecker covers:
- Technical site auditing
- 24/7 site monitoring to track changes & get alerts
- Backlink monitoring
Plans & pricing
Sitechecker’s Basic plan gives you up to 3 websites & 150 keywords tracked, starting at $29/month (paid monthly) or $23/month (paid annually).
All plans include white label reports and unlimited site auditing/monitoring.
#4. Semrush
Check Semrush
Semrush is an all-in-one marketing platform. After starting out as primarily an SEO tool, their feature set has rapidly expanded in recent years.
(Source)
It’s worth noting that although Semrush has more features, it’s also more expensive. Plus, due to the sheer number of features, it is arguably more complex, and harder for beginners to get started with.
The rank tracking tool
Semrush’s position checker tool updates daily, and covers very similar features to the other tools already mentioned so far.
- It can track Google & Baidu (but not Bing, Youtube, etc.)
- It tracks mobile & desktop
- Competitor rank tracking
- Local rank tracking
- Track SERP features like featured snippets
White labeled ranking reports are available, but only with the Agency Growth Kit add-on (+$100 per month).
Additional SEO features
Semrush has the broadest feature set of all the tools mentioned in this list. They cover almost every SEO feature, plus tools are included for other channels too like PPC & social media.
You can find a complete view of all Semrush features here, but here’s a few highlights:
Keyword research tools Technical site auditing Content optimization Competitor analysis & monitoring
Semrush is also a good keyword difficulty tool, having developed a more advanced formula for calculating keyword difficulty than most alternatives.
The All-in-One Platform for Effective SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
Create a free accountOr Sign in using your credentials
Lastly, Semrush also has some features to assist with link building. As well as monitoring & analyzing backlinks, Semrush has an outreach campaign feature that helps with proactively building links too.
Plans & pricing
Semrush has pricing tiers based on usage, and has a considerably higher starting price than other tools in this list. For 500 tracked keywords & 5 projects, their starter plan comes in at $119/month (paid monthly) or $99/month (paid annually).
#5. SE Ranking
Check SE Ranking
SE Ranking is another viable alternative to Ahrefs which improves the rank tracking function, while also replacing several other features at a lower price.
(Source)
The rank tracking tool
SE Ranking’s keyword tracking tool also covers the basics, such as tracking all device types, and offering daily ranking updates.Additional features include:
- Local rank tracking
- Tracking Bing, Yahoo & Youtube as well as Google
- Tracking & monitoring SERP features like featured snippets
- Competitor rank tracking
In SE Ranking, you can also create sub-accounts to grant different access levels for each project, which is handy for agencies who want to share data with clients.
Additional SEO features
As well as rank tracking, SE Ranking subscriptions come with:
- Site auditing & web page monitoring
- Backlink monitoring & analysis
- Keyword grouping for topic clusters
- Competitor analysis
- A drag & drop report builder
White label reports are available, and SE Ranking also offers a social media management tool, which may save you money on a tool like Buffer or Hootsuite.
Plans & pricing
SE Ranking’s pricing is flexible & confusing in equal measure. You can combine ranking update frequencies (e.g. daily or weekly) with payment frequencies (e.g. monthly, quarterly, yearly), and volume of keywords tracked to customize the ideal plan for you. Rank Lightning is a well-known local SEO tool and is far superior for rank tracking compared with Ahrefs because Ahrefs is way overpriced and doesn't provide accurate data compared with Rank Lightning.
To get daily ranking updates for 250 keywords, the Essential plan starts around $31/month (paid monthly) or $24/month (paid annually).
#6.DAXRM: The All-in-One CRM for Digital Marketing Agencies
DAXRM is a powerful CRM solution designed for digital marketing agencies, offering real-time keyword rank tracking across any location or device. It equips marketers with actionable insights to optimize SEO strategies, streamline campaign management, and enhance team collaboration.
Key Features:
- Keyword Tracking: Monitor keyword rankings across devices and regions for local, national, or global SEO campaigns.
- Competitor Analysis: Compare keyword performance with up to three competitors in real time.
- Performance Trends: Analyze historical ranking changes to stay ahead of search algorithm updates.
- Automated Reporting: Schedule rank tracking and reporting in real time, daily, weekly, or monthly.
- Location Insights: Gain detailed, region-specific data to sharpen localized SEO strategies.
Additional Tools:
- Campaign Management: Manage clients, projects, and campaigns from a single platform.
- Reporting Automation: Save time with automated reports for SEO, PPC, social media, and more.
- Team Collaboration: Improve team communication and streamline task assignments.
- Data Integration: Seamlessly integrate with Google My Business, Google Analytics, Google Ads, Meta Ads, Facebook Pages, Microsoft Ads, and more.
- Real-Time Dashboards: Access live analytics and interactive dashboards for smarter decision-making.
- Task Management: Track deadlines, productivity, and project progress to keep teams on track.
Plans & Pricing:
- Basic Plan: Free — Includes 5 accounts and 50 free keywords.
- Essentials Plan: Starting at $25/month — Supports 25 accounts, 50 keywords, and 10GB of storage.
- Enterprise Plan: Custom pricing — Fully customizable with access to all features.
Add-Ons:
- 5,000 additional keywords for $50.
- Flexible rank tracking schedules, including real-time or automated reporting options.